10.06.2021. 10AM | Porosz Péter
Remaining Personal During Digitalisation
What experiences have business professional gathered when they found themselves in a customer role? Is customer service truly the in center of the insurance practice? Are the boundaires of digital and personal meetings really clear? What is the scope of competence of artifical intelligence? Is there such a thing as insurance without human contact?
On May 19th we have held a roundtable with more than 100 people attending in the audience, titled "Remaining Personal During Digitalisation".
17.03.2021. 11AM | Porosz Péter
Omnichannel Trends and Research Results
The development of omnichannel communication is a significant trend economically and technologically. It is then no suprise that scientific research is carried out in order to better understand it. Part of such activities is pursued by industry leaders, consultants and analysts but the academic community also has a strong presence in the field. Let us see some fresh and interesting studies and results.
12.03.2021. 10AM | Porosz Péter
New Hammy Release 3.21.1
The first new Hammy release of 2021 sees a flexed-out realisation of blacklist and whitelist management. E-mail addresses which are either included or excluded can be collected, formulated and related to templates. Traffic management is another feature that has been available in previous versions already, now it is featured on a new administrator's interface for configuration and customisation. Archiving options have been extended and the HTML visual editor compatibility with the MS Outlook client has been further improved. As usual, the new release contains stbaility and performance improvements.
16.12.2020. 11AM | Fülöp Péter
Hammy's 2020 In Retrospect
Closing the year in the blog we aim at summarising the more significant developments of the 2020 and set out to answer the question: can 2020 be rightfully considered the year of Hammy?
04.12.2020. 12PM | Porosz Péter
New Hammy Release 3.20.11
In this latest Hammy release we introduce traffic contol which enables an exact definition of send time window and the corresponding send speed. A new statistics interface has been implemented on the server side. We refactored the management of system parameters and improved the stability of the search interface and the validation of variables in templates. A further sophistication of channel management is introduced, i.e. individual parameters can now be used to define the communication channel. As usual, the release contains some minor fixes and improvements.
12.11.2020. 11AM | Csendesi Cecília
Using Hammy's drag-and-drop HTML editor for creative design
An engaging visual appeal is a basic requirement for the presentation of any content nowadays. The presentation of e-mails must reflect the corporate design, and in the case of marketing messages advanced visuality is indispensable. But creative design has its trapfalls too. How do we ensure that the visual content is within a broader deisgn scope, the structure of HTML be cleand and the contents be displayed correctly on different clients ? The drag-and-drop visual editor of Hammy provides the solution.
20.10.2020. 6PM | Porosz Péter
Independence From The Channel - The Essence Of The Digital Customer Experience
The DBX team welcomes you to our new blog in which we would like to share the news and generate a discussion from the world on customer communication technologies. We believe that communication which is idenpendent of the channel (a.k.a. 'omni-channel' communication) is the essence of the much coveted customer experience. As a starter we set out to provide a high level overview of the topic and then dive deeper into certain aspects in subsequent posts. Join us and join the discussion!